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Tuesday, December 16, 2014

Tips for a Fast Winter Sale

Selling your home in the middle of winter does not need to be more stressful than listing it in the spring or the summer.  Yes, in the winter the weather is traditionally bad, and you have less hours of daylight for showings.  However, not everyone has the luxury of picking the season in which to place their home on the market.  And you may find it to be surprising, but winter does have its real estate advantages, and can be a great time of the year to sell your home. The following are a list of tips to follow, for a fast winter sale.
  • Team up with experienced help.  Call your local real estate agent first, and foremost.  Joining forces with a professional is paramount.  Your agent comes equipped with years of experience, knowledge, and familiarity in winter home sales.
  • Price your home accordingly.  The first few weeks of your home being on the market are the most crucial.  Therefore, your initial list price should be your final price.  A property that sits while the seller shaves bits and pieces of price off, becomes stale.  Your agent will perform a Comparative Market Analysis, providing you with an ideal list price.
  • Acknowledge your timing.  The busiest time for home sales is in the spring and summer.  Consequently, off-season listings can get a lot of attention.  If your home is well-maintained and you are willing to price it right, agents will often urge their clients to list in the winter, as the competition is much scarcer.
  • Prepare for the house hunters.  De-clutter the inside of your home and warm it up.  Warm and cozy should be your main objective.  Utilize all natural light, start a fire, and have music softly playing in the background.  Outside, keep all ice, snow, and other winter hazards at bay.  If a buyer cannot safely make it into your home, it won’t sell.
  • Take pride in your ownership.  When showing your home, ask potential buyers to remove their shoes, or slip into provided shoe coverings.  By indicating that you take pride in the meticulous areas of your home, it suggests that you take care of the large-scale areas.  The buyer immediately acknowledges that they have entered a well-maintained home.
  • Consider your area and use the season to your advantage. Baron trees can even work to your advantage.  With the obstruction of trees in bloom out of the way, beautiful views open up.  Remove Santa and his reindeer following Christmas, but allow the wreath to stay hung on the front door.
  • Advertise.  Although your real estate agent will be posting your home on their website, place a box of their flyers in your front yard.  Adorn your mailbox with balloons, and hold open houses as often as your agent is free.
We must all face the facts.  Winter is one of the four seasons.  But, the real estate market does not recognize it as any different from the other three seasons.  As a matter of fact, if the proposed tips for a fast winter sale are followed, home sellers should embrace the winter season.  Contact me today for a consultation. I will be happy to answer any questions you may have, and help you find your dream home.

The Long Group with RE/MAX Results
(952) 240-8821
http://www.TLGhomesMN.com/

Photo courtesy of LEOL30/Flickr.com

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